Once you meet potential clients, be ready to deliver your 30-second elevator pitch right after you give your name. Soda water or a nonalcoholic beverage should be fine if you need to carry something in your hand.
Skip the drinks and stay focusedĭon't let a few drinks distract you from your goal. Approach them with a handshake and by their name. If you think they can benefit from your expertise, there is no need to wait to be introduced. Even look up their photos so you can spot them in the room. Look up the names of people who may be in attendance. Find out who is tweeting about it and determine in advance who you will want to talk to. Armed with this knowledge, you will be confident enough to know who to speak to directly, and who to avoid!Įvent organizers do not share email lists, so be smart, use social media and look at the event's hashtags. Always go to events with an approximate list of attendees. Related: 4 Ways to Make Yourself Memorable and Leave Great Impressionsĭo your homework beforehand. Whether you're asking for an introduction on LinkedIn or mingling at a trade show, make sure every conversation has the potential to lead you in the right direction. Since time is of the essence at an event or meeting, you probably want to meet as many of the "right" potential business contacts as possible. Make sure you are mixing with the right audience for your business. Whether you're connecting online or offline, these essential elements will take your networking skills to the next level. I've even heard about business deals starting and closing on Twitter.Įven though the rules of engagement for networking have evolved, the goals with the end result to acquire new clients for your business have not changed.
It's as simple as tapping your mobile device and logging into the specific social-media platform of a potential client. Networking used to mean gathering in a room for a little face time to exchange cards and chat over drinks or a meal.
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